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As design professionals at a leading UI/UX design agency in India, finding the right platform to create, customize, and manage websites is crucial to the success of our projects. Wix EditorX, a platform that promises advanced design capabilities, flexibility, and a host of integrated tools, seemed like the perfect fit for our needs. In this blog, we’ll share our experience with Wix EditorX, diving into its strengths, the challenges we faced, and where we see room for improvement.
Why We Chose Wix EditorX
When selecting a platform, we needed something versatile enough to accommodate our complex design needs while still being user-friendly and reliable. Here are some of the key reasons we chose Wix EditorX:
Advanced Design Capabilities: EditorX offers tools that allow pixel-perfect precision, a must for our design-heavy projects.
Flexibility and Customization: We required a platform that allowed us to freely adjust layouts and designs without being restricted by fixed templates, and EditorX assured us of this flexibility.
Integrated Tools and Features: EditorX provided us with a complete solution that includes built-in SEO tools, e-commerce features, and marketing integrations.
Support and Resources: Wix provides a wide range of support materials, video tutorials, support team on standby and community forums to assist users in getting help whenever necessary.
SEO Optimization: EditorX includes SEO tools for adjusting our websites to improve visibility on search engines.
Wix has made impressive strides in improving SEO capabilities, allowing more businesses to get better results from search engines without deep technical knowledge. - Rand Fishkin (Co-founder, Moz & SparkToro)
Working with Wix EditorX
Initial Setup
Setting up the website on EditorX was quite straightforward. Wix's simple onboarding process led us through the fundamentals, allowing us to quickly navigate the platform. The templates provided a solid foundation for beginners on the platform and could be personalized to achieve distinct designs.
Template Selection
EditorX provides a variety of modern, sleek templates that are geared toward different industries. These templates were easy to modify, but we opted to build some pages from scratch for better control over the layout.
Customization Capabilities
Customization is a standout feature of EditorX. The precision layout tools allowed us to create responsive websites, adjusting each element based on specific screen sizes. The flexibility in adding custom breakpoints was a game changer, especially for delivering a fully responsive experience.
Design and Development
Utilizing Figma for design is standard practice in our workflow, and we began the project by creating the design in Figma. However, the transition from Figma to EditorX wasn’t as seamless as we expected.
Responsive Design Tools: EditorX does a fantastic job at responsive design. The drag-and-drop editor, combined with custom breakpoints, allowed us to fine-tune our designs for various devices.
Precision Layout Control: One of the best things about EditorX is its precision control. We could align elements, set margins and paddings exactly, and place content anywhere on the canvas.
Custom Breakpoints: We were able to introduce custom breakpoints, which helped us create a fully responsive website across all screen sizes.
Design Process Using Figma
We initially created our designs in Figma, then transitioned to EditorX to implement them. However, keeping up design consistency demonstrated to be a challenge. While the overall look was easy to replicate, some finer details, particularly in terms of animations and interactions, required workarounds to get right.
Content Management
EditorX’s content management features, such as dynamic content and CMS collections, were helpful in managing larger websites. The SEO tools were easy to use, allowing us to optimize content and images efficiently.
Performance
Loading Times: Performance was generally good, but we did notice some lag with more complex pages. Loading times could be improved, especially for image-heavy sites.
Reliability and Uptime: Overall, EditorX was reliable. We didn’t experience significant downtime, but scaling up content for bigger sites seemed to slow down the platform.
Scalability: For smaller to medium-sized websites, EditorX performed well. But as the complexity of the website grew, so did the performance issues.
Our website made using WIX
Limitations of Wix EditorX
While Wix EditorX has many strengths, there were a few limitations that we encountered.
Customization Constraints: Despite the customization capabilities, certain limitations restricted our ability to fully tailor the site. For example, integrating third-party services beyond those natively supported by Wix required custom coding and complex workarounds.
Animation Issues: One of the biggest challenges was implementing custom animations. Compared to Figma, which allows more freedom with animation design, EditorX’s animation tools were limited. We struggled to achieve the smooth transitions and interactions we had envisioned in the initial design. Custom animations were difficult to implement without causing performance issues.
Performance Issues: The speed of EditorX sites, particularly when loaded with complex features and animations, was noticeably slower. This had a direct impact on SEO, as slower load times can negatively affect a site’s ranking.
Cost Implications: Wix EditorX’s pricing model can get expensive. The premium plans, which include e-commerce and advanced features, were particularly pricey. Moreover, some pricing plans imposed limits on form submissions, which was restrictive for sites with interactive forms.
Technical Support: While the support materials provided by Wix are extensive and the team is generally helpful and responsive, we found that accessing personalized support, particularly for performance-related issues, wasn’t always quick. In some cases, we experienced long wait times for responses from Wix’s offline support team.
Issues with New Updates: We also encountered challenges with new updates to EditorX. For example, after an update to the accordion feature, the padding settings didn’t apply correctly despite multiple attempts. To resolve the issue, we had to remove the old accordions and add the new ones for the properties to work as expected.
Comparisons with Other Platforms
We also evaluated Wix EditorX in comparison with other platforms.
WordPress: WordPress provides greater versatility, particularly when using third-party plugins. However, it requires more technical know-how to maintain, and customization isn’t as intuitive as an EditorX.
Squarespace: Squarespace is known for its beautiful design options but lacks the precision and flexibility that EditorX offers. EditorX, by comparison, provides more control over breakpoints and layout adjustments.
Conclusion
For small to medium-sized projects, Wix EditorX is an excellent platform, offering pixel-perfect design control without needing to code. For businesses looking to enhance their websites, collaborating with expert UI UX design services like ours can make a significant impact. UI UX design services in India, such as Neointeraction Design, can help elevate your site by optimizing user engagement and satisfaction. Our agency specializes in helping businesses build great websites with Wix, ensuring not only beautiful design but also user-focused functionality for long-term success.